Corporate Social Responsibility · Bonamine
“Biyahe Tayo”: an ode to Philippine tourism.
Challenge
Bonamine needed a campaign against motion sickness.
Approach
“Biyahe Tayo”, an ode to Philippine tourism, was a brainchild of ours as part of the campaign.
Result
“Biyahe Tayo” is now iconic, still relevant, and multi-awarded.